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Goodyear to showcase its integrated approach to driving fleet efficiency, competitiveness and sustainability at SOLUTRANS 2023

Goodyear is excited to announce its participation in SOLUTRANS 2023, the trade fair for haulage and urban transport professionals. SOLUTRANS is set to take place from 21st to 25th November 2023 at the Lyon Eurexpo, France. The company will present its comprehensive Goodyear Total Mobility end-to-end offering that empowers fleets to maximize efficiency, increase competitiveness, and foster sustainability.

The interactive Goodyear exhibition at SOLUTRANS 2023 will provide guests with an immersive and comprehensive overview of Goodyear's products, services, and solutions that can positively impact on transport fleet performance. To enhance the visitor experience, Goodyear has prepared an engaging blend of physical and virtual features.

At the Goodyear booth located in hall 5 location A031, event attendees will have the opportunity to explore Goodyear's latest tire offerings and discover fleet mobility solutions, including Goodyear TPMS, Goodyear CheckPoint, and Goodyear DrivePoint. The Goodyear exhibition has been thoughtfully designed to showcase the seamless integration of Goodyear Total Mobility components with web and mobile applications developed by Goodyear, all powered by advanced data processing capabilities.

Goodyear's presence at SOLUTRANS is representing company’s commitment to providing solutions to the current challenges faced by transportation companies. Expert team on-site, equipped with high-tech fleet mobility solutions and mobile applications, along with their in-depth industry knowledge, will be on hand to interact with visitors, dedicating time to address the unique requirements of each transportation company. Whether it will be optimizing costs, reducing fuel consumption, or enhancing overall fleet performance, Goodyear's team will provide expert guidance and will be able to offer tailored solutions that can help fleets.

Goodyear’s immersive showcase at SOLUTRANS 2023

Visitors will have the chance to witness how Goodyear Total Mobility can drive results for fleets, making their operations more efficient, competitive, and sustainable. With the help of interactive tools, they will be able to preview the potential advantages that could be offered to their fleet and instantly connect with Goodyear experts to request a customized proposal tailored to their fleet size, typical routes, and business characteristics.

Exhibition at SOLUTRANS 2023 underscores Goodyear's expertise in delivering innovative and intelligent solutions to fleets, assisting them in reducing operating costs and successfully navigating the ever-evolving and demanding transport landscape.

Maciej Szymański, Marketing Director Commercial Europe, Goodyear, commented: "We are thrilled to be exhibiting at SOLUTRANS 2023, as this event provides the ideal platform to showcase Goodyear's complete package of products, solutions, and services that make up the Goodyear Total Mobility ecosystem. It's a fantastic opportunity to demonstrate how Goodyear can enhance fleet operations, promoting efficiency, competitiveness, and sustainability."

Goodyear's presence at SOLUTRANS marks another significant stop on the Drive Results 2023 Tour, which began in April. This tour has taken Goodyear to various European countries and has seen the company participate in several logistics-focused exhibitions, as well as the Goodyear FIA ETRC events where Goodyear Total Mobility was showcased to industry stakeholders.” – adds Szymański.

Promoting sustainability in commercial fleets

Goodyear's exhibition integrates its components with the recently unveiled findings of the 2023 edition of Sustainable Reality Survey. In this survey, over 1,600 European fleets provided insights into their perspectives on sustainability, their approach to implementing eco-friendly solutions within their fleets, and their concerns regarding regulatory challenges. They also highlighted the most popular actions they take to reduce their environmental footprint and support CO2 reductions across their fleets. It's worth noting that for the majority of these fleets (56%), the use of fuel-efficient tires is an important element in their sustainable fleet management. This trend is particularly pronounced among megafleets (those with over 500 vehicles), where 70% rely on fuel-efficient tires to help them meet their sustainability objectives.

Goodyear will reserve a special zone to highlight the benefits of the Goodyear Retreading solution and exhibit its 63% sustainable-material demonstration truck tire, initially unveiled in 2022 at the IAA Transportation event. These components serve as clear examples of the company's dedication to promoting sustainability in the context of commercial fleets.

Expert insights and panel discussions

During SOLUTRANS 2023, Goodyear invites attendees to participate in panel discussions to explore the challenges and solutions facing modern transport companies. These discussions will highlight the transformative impact of Goodyear Total Mobility offerings on competitiveness, efficiency, and sustainability. The conference will take place on 23 November at 15:00 in Hall 3.

Visit Goodyear at SOLUTRANS 2023 in hall 5 A031.

About Goodyear

Goodyear is one of the world's largest tire companies. It employs about 74,000 people and manufactures its products in 57 facilities in 23 countries around the world. Its two Innovation Centers in Akron, Ohio, and Colmar-Berg, Luxembourg, strive to develop state-of-the-art products and services that set the technology and performance standard for the industry. For more information about Goodyear and its products, go to