Dunlop gear up for the 2019 European Bike Week celebration
- Dunlop celebrating nearly four decades of designing Harley-Davidson tyres.
- Over 120,000 Harley-Davidson ® riders attended 2018 event.
Dunlop and Harley-Davidson ® have shared 36 years of pushing the boundaries of motorcycling and the tyre brand has announced that they will be a partner of Harley-Davidson’s 2019 European Bike Week.
Held in Faaker See in Austria from the 3-8 September, the Bike Week is Europe’s largest motorcycle festival, with the hills around Villach set to host a large gathering of Harley-Davidson bikes.
This five day event will include a number of activities to entertain biking enthusiasts including a H.O.G ® (Harley Owners Group) zone and one of the biggest parades of Harley-Davidson motorcycles seen in Europe. Last year, over 10,000 bikes participated in the 20km parade through Alpine roads.
Dunlop at European Bike Week
Dunlop will take pride of place in the heart of the Harley-Davidson village throughout the European Bike Week, showcasing their latest Harley-Davidson tyre range in a tyre fitting area that replicates Dunlop’s World Championship paddock presence.
To engage with fans, Dunlop will have a social media photo booth along with a Dunlop technician present throughout the event providing expert guidance on the latest Harley-Davidson tyres.
To continue Dunlop’s competitive spirit there will also be a ‘Man of Steel’ and ‘Women of Steel’ strength competition to win a free set of tyres on each day.
Dunlop and Harley-Davidson partnership
Samantha Nardi, Brand Activation Manager Dunlop Motorcycle Europe, said: “After nearly four decades of working together, Dunlop and Harley-Davidson continue to push the boundaries of performance and grip. Harley-Davidson’s modern and heritage bikes are fitted with Dunlop’s specifically designed tyre range. These are chosen to give the bike increased durability and improved grip to match the unique characteristics of these iconic bikes. We are delighted to be part of the European Bike Week giving us the opportunity to meet thousands of passionate riders.”
Dunlop’s extensive range of tyres include the recently launched D429 for the Fat Bob and Fat Bob S and the D407/D408 tyre combination. This is the perfect example of the Dunlop – Harley-Davidson long lasting partnership with the two tyres being created alongside Harley-Davidson’s engineers to produce a high performance, pure grip road tyre for the Street Glide and Softail model.
Goodyear is one of the world's largest tire companies. It employs about 74,000 people and manufactures its products in 57 facilities in 23 countries around the world. Its two Innovation Centers in Akron, Ohio, and Colmar-Berg, Luxembourg, strive to develop state-of-the-art products and services that set the technology and performance standard for the industry. For more information about Goodyear and its products, go to www.goodyear.com/corporate.