Event attendees can visit the Goodyear stand G51 in hall 2 to explore Goodyear Total Mobility first-hand. The range features premium tyres like EQMAX and EQMAX ULTRA, along with the hassle-free Tyres-as-a-Service package for outsourced tyre management. It also includes the Goodyear DrivePoint, a yard-based drive-through tyre inspection system, and the enhanced Goodyear CheckPoint, designed for efficient tyre analysis at the depot.

Goodyear’s on-site expert team will be available to assist visitors in exploring its fleet management solutions and the potential benefits for their operations. Attendees can connect directly with Goodyear experts to request a tailored proposal, customized to their fleet size, typical routes, and unique business needs.

"We are looking forward to being a part of the Road Transport Expo for the second time, to exhibit Goodyear's latest tyre technology and mobility solutions. With key players in the commercial vehicle industry coming together each year, it is a great opportunity to connect with current and potential customers and present Goodyear's innovative products and solutions," says Nicola Stopford, Lead Commercial Marketing UK&I.

"We are excited to showcase our latest EQMAX range of tyres that aids fleets sustainability targets with up to 55% sustainable materials[1] And our team of Goodyear's experts look forward to demonstrating how our fleet business partners can increase their fleet efficiency while working towards their sustainability goals."

Featured Products and Solutions:

EQMAX & EQMAX ULTRA: Premium tyres engineered for enhanced sustainability and performance.

With increasing regulatory emission standards and rising competitive pressures, Goodyear introduces EQMAX and EQMAX ULTRA—tyres designed to support fleet sustainability and efficiency across diverse applications. Featuring an advanced tread compound with higher silica content, these tyres deliver up to 20% better mileage[2] potential and up to 6% improved rolling resistance[3], compared to their predecessors. Made from up to 55% sustainable materials, they are Electric Drive Ready, ensuring long-term fleet adaptability.

Goodyear’s Tyres-as-a-Service: Lowering Fleet Costs

Goodyear presents its recently launched Tyres-as-a-Service subscription model, designed to help fleets reduce total ownership costs by outsourcing tyre management. This solution enhances fleet availability and minimizes vehicle failures linked to tyre issues.

Goodyear TPMS Connect: Enhancing Fleet Efficiency

TPMS Connect provides fleets with a seamless solution to integrate with factory-installed TPMS systems. While many OEM-equipped TPMS systems only relay alerts to drivers, TPMS Connect enables fleet managers to receive real-time insights, improving proactive responses to tyre-related issues and overall fleet efficiency.

Goodyear CheckPoint: Minimizing Downtime & Costs

Installed at depots, Goodyear CheckPoint is a state-of-the-art tyre monitoring system that analyzes tread depth and tyre pressure within seconds as vehicles pass over a sensor-equipped plate. The latest enhanced version features upgraded sensors, lasers, and cameras for even greater precision—helping fleets reduce vehicle failures, downtime, and maintenance expenses.

Interactive Presentation Technology

At RTX, Goodyear will showcase its latest innovations through interactive booth displays, digital demos, and hands-on product presentations allowing visitors to explore how Goodyear’s solutions can give their fleets a competitive edge.

[1] EQMAX range featuring up to 55% of sustainable materials.

Goodyear defines sustainable material as a bio-based (defined as material of biological origin (Source: ISO 14021)); renewable; or recycled (defined as material that has been reprocessed from recovered [reclaimed] material (Source: ISO 14021)) material; or one produced using or contributing to other practices designed to promote resource conservation and/or emissions reductions, including ISCC PLUS mass-balance (defined as a certification verifying our capability to track the amount and sustainability characteristics of circular and/or bio-based material in the value chain and attribute it based on verifiable bookkeeping (Source: www.iscc-system.org/certification/chain-of-custody/mass-balance/)) material.

[2] In comparison to predecessor, based on internal Goodyear data

[3] In comparison to predecessor, based on internal Goodyear data

When: Weather permitting, the Goodyear Blimp will arrive in the UK over Folkestone on the mornings of the 26^th, 27^th, 29^th and 30^th June, before flying further inland. The flightpath will take it over Dover, Maidstone and Dartford, though it will also pass near Ashford. These flyovers are expected to take place late-morning, though an exact time cannot be specified.

Why: The Goodyear Blimp is returning to the UK for the first time in over 10 years, to act as an aerial ambassador for Goodyear. It will fly over Brands Hatch on 26th and 27th June, where it will provide aerial footage of the BTCC race taking place, and over central London on 29th and 30th June.

Who: Local media representatives who are interested in taking photos/video of the Goodyear Blimp can contact Bottle PR on goodyear@wearebottle.com for updates on its estimated arrival.

Trivia: The Goodyear Blimp operating in the UK will be a Goodyear-branded, Zeppelin NT airship, operated by Deutsche Zeppelin-Reederei GmbH of Friedrichshafen, Germany. This appearance is part of the latest chapter in a nearly 100-year relationship between Goodyear and Zeppelin.

The semi-rigid Zeppelin NT airship measures over 75m in length and almost 18m in height. More commonly seen flying in the United States at major sporting events including NASCAR races, NBA games and PGA golf events, the Goodyear Blimp is a UK icon in its own right. It made its first European flight over Cardington, England, in June 1972, and has since appeared at a number of prominent sporting and cultural events, including the 1980 FA Cup Final at Wembley, Live Aid in 1985 and even two royal weddings.

“The Goodyear Blimp is a true icon that has captured the imaginations of consumers and enthusiasts in the United States and across the world for nearly one hundred years,” said Pravesh Amtha, General Manager Goodyear UK&I. “Its return to the UK has been long-awaited and we’re incredibly excited to see it soaring over both London and the BTCC.”

Launching its European campaign in 2020, Goodyear flew over iconic races such as Le Man 24 hour and will continue to fly in 2021 across a number of major international racing events.

The Goodyear Blimp operating in the UK will be a Goodyear-branded, Zeppelin NT airship, operated by Deutsche Zeppelin-Reederei GmbH of Friedrichshafen, Germany. This appearance is part of the latest chapter in a nearly 100-year relationship between Goodyear and Zeppelin.

The semi-rigid Zeppelin NT airship measures over 75m in length and almost 18m in height. It is the same model airship as the three Goodyear blimps operated by Goodyear in the United States. It will act as a stunning brand ambassador for Goodyear as it soars over the UK, providing unique aerial coverage of the BTCC event taking place at Brands Hatch, before making a two-day appearance in the skies over London.

More commonly seen flying in the United States at major sporting events including NASCAR races, NBA games and PGA golf events, the Goodyear Blimp is a UK icon in its own right. It made its first European flight over Cardington, England, in June 1972, and has since appeared at a number of prominent sporting and cultural events, including the 1980 FA Cup Final at Wembley, Live Aid in 1985 and even two royal weddings.

For imagery of the Goodyear Blimp, please see here.

 For more on the Goodyear Blimp’s return to Europe, follow the Goodyear Blimp on our website, Facebook, Twitter and Instagram

18 out of 30 sizes from Goodyear’s RT-4D/5D, RL-4K/5K, RL-3S/5S loader range will be included in this important upgrade program. Tyres with the 3* marking provide a stronger radial carcass with a larger bead section and stronger ply wires. In turn this leads to up to 18% higher load carrying capacity¹ compared to 2* marked versions supporting potential improved cost-per-hour. The new design aims to reduce downtime in the most extreme conditions as well as meeting the demands of underground mining.

The products also feature Goodyear Hi-Stability Technology which consists of an innovative radial sidewall construction providing greater stability to reduce bucket sway increasing driver confidence in loading operations. The improved stability and control assist in extending the tyre’s life through minimized deflection and higher resistance to impact.

Goodyear will be presenting these new products at the forthcoming virtual Hillhead Show on 30th and 31st March 2021. Alongside these new tyres will also be Goodyear’s industry leading TPMS Heavy Duty which is specially designed to deliver real-time information on the condition of your tyres, enabling to prevent downtime, increase fuel efficiency and driver safety, as well as extend the overall product service life and supporting lower CO2 emissions.

 “Innovation is at the core of everything we do, from the design, manufacturing and delivery of cutting-edge products to help you drive results, day in day out. The advanced new 3* marked tyre construction enables operators to have a higher load capability and higher inflation level which in turn allows them to operate safely whilst completing tough jobs.” Octavian Velcan, Managing Director OTR, Goodyear EMEA commented.

“Packaging together Goodyear’s new 3* marked tyres with our TPMS Heavy Duty at the virtual Hillhead Show enables us to present an end-to-end offering to operators supporting them to get the most out of their machines whilst keeping safety at the forefront of their operations.” concluded Octavian.

To find out more about the new Goodyear 3* marked RT-4D/5D, RL-4K/5K, RL-3S/5S loader tyres you can visit the virtual Hillhead Show on 30th and 31st March 2021 by signing up here.

Beyond just tire service, AndGo delivers full vehicle readiness, helping consumer fleets boost their performance. Through monitoring of service needs and quick and easy scheduling, AndGo activates Goodyear’s vast service network for convenient scheduling to reduce downtime.

Goodyear Chairman, CEO and President Richard J. Kramer said, “AndGo is another Goodyear innovation that will help enable mobility today and in the future. There is no one better positioned than Goodyear with our service network, intelligent tyre solutions and predictive software to provide premium fleet readiness.”

Fleets engaging AndGo will benefit from continuous care through routine inspections and tyre monitoring leveraging Goodyear’s intelligent tyres. AndGo eliminates the guesswork in fleet management allowing fleets to focus on their end-customers, whether it is today’s drivers or passengers in emerging autonomous vehicles.

AndGo is currently available in select U.S. markets today and will expand to additional markets in mid-2020.

Through collaboration with fleets, AndGo will accelerate and create new standards for mobility, backed by the more than 120 years of Goodyear experience. For more information about AndGo, visit www.andgonow.com.

Goodyear Ventures will continue and expand Goodyear’s growing relationships in new mobility, with a focus on partnering and investing in startups with a shared vision of sustainable, safe and new mobility experiences that make life’s connections easier every day.

Goodyear’s Chairman, CEO and President Richard J. Kramer said, “Goodyear is a technology-driven mobility company that seeks out and partners with other mobility thought leaders ranging from small startups to proven business models. Goodyear Ventures will take this effort to the next level to engage and shape how people move in the future.” Goodyear Ventures will focus on eight themes shaping mobility:

• Electric and autonomous technologies
• Connected mobility solutions
• Next-generation public mobility
• Next-generation aviation mobility
• Future transportation infrastructure
• Future maintenance and operations
• Emerging technologies
• New tyre materials

In addition to capital, Goodyear Ventures’ portfolio companies will have the opportunity to learn and grow with Goodyear through its extensive technology and innovation resources, vast vehicle service network, and global manufacturing and product development footprint. For more information on Goodyear Ventures, go to www.goodyearventures.com.

With the campaign, the company asks its Facebook followers across Europe to share their #highwayhero stories and recognize the ongoing efforts of frontline transportation workers for their dedication and outstanding performance under challenging conditions.

“The team at Goodyear is grateful for the health care workers who have been doing an extraordinary job for many weeks now on the front lines of the fight against this awful disease,” said Gregory Boucharlat, vice president of Goodyear’s commercial business unit in Europe. “Likewise, we are equally grateful for the truck drivers and the operations and maintenance teams that have continued working around the clock to supply our grocery stores, deliver critical medical supplies and handle the increased demands of online shopping while most of Europe stays home to flatten the curve. This campaign is a simple way to show our appreciation.”

For each #highwayhero recognition of a friend, colleague or close one for going the extra mile, Goodyear will donate 2 EUR for the first 5,000 recognitions to the COVID-19 Solidarity Response Fund for the World Health Organization (WHO).

This social media initiative is an extension of Goodyear’s Highway Hero award program in Germany and the US to support traffic safety. The program has been already successfully running in the US since 1983 and recognizes selfless everyday heroes that have saved lives or mitigated the consequences of accidents through their exemplary actions.