Planning your trip to EICMA 2026? Don’t forget to visit the Avon Tyres booth
From 3-8th November, the biggest names in motorcycling will gather once again in Milan, Italy, for the International Motorcycle and Accessories Exhibition (EICMA). The event has hosted industry innovators for over 110 years, including Harley-Davidson Europe. If you’re considering attending, why not also pay a visit to the Avon Tyres booth to discover the tires best suited for your bike?
Avon joined the Goodyear family of brands in 2022, alongside Dunlop Motorcycle Europe. Both brands offer a wide range of tires suitable for models throughout the Harley-Davidson range.
Earlier this year, at European Bike Week, Avon turned heads with its extended Cobra Chrome range, which will soon be available in even more sizes to fit a broader range of Harley-Davidson cruisers. The full range will be on display at EICMA, and you won’t want to miss it.
Pan America riders can also expect a sneak peak of their new favourite tire at EICMA, as Avon will be displaying the new Trailrider 2, a dual sport-adventure tire set to launch in January 2027.
Want to see what it’s all about? Come along to the Avon Tyres stand at EICMA between Tuesday 3 November and Sunday 8 November, at Hall 9 Booth U55.
About The Goodyear Tire & Rubber Company
Goodyear is one of the world's largest tire companies. It employs about 63 000 people and manufactures its products in 49 facilities in 19 countries around the world. Its two Innovation Centers in Akron, Ohio, and Colmar-Berg, Luxembourg, strive to develop state-of-the-art products and services that set the technology and performance standard for the industry. For more information about Goodyear and its products, go to www.goodyear.com/corporate.
About Avon Tyres
Since 1904, Avon has been renowned for performance and innovation, and now accelerates into an exciting future as part of the Goodyear family. Avon uses its heritage to craft tires that deliver the value, confidence, styling and performance demanded by riders who dare to be different, whether they ride custom bikes, sport tourers, superbikes or anything in between. Avon. Made to be different.