31
October
2019
|
10:00 AM
Europe/Amsterdam

Goodyear official tire partner for Land Rover Experience Tour in Kavango-Zambezi National Park

Goodyear Wrangler DuraTrac tires will show their strength during a 2,000-kilometer journey on rugged African roads, equipping 16 Land Rover Discovery vehicles. Participants driving across the Kavango-Zambezi (Kaza) National Park will be able to rely on Goodyear tires to conquer tough terrains through the second largest nature reserve in the world.
 

The setting for the biennial Land Rover Experience Tour is Kavango-Zambezi National Park, the second largest nature reserve in the world, which spans parts of the Southern-African countries Angola, Botswana, Namibia, Zambia and Zimbabwe. Wrangler DuraTrac tires will equip the Land Rover Discovery – which has proven its flexibility and robustness in countless adventure missions around the globe over the last three decades. Participants can marvel at the untouched animal world, enjoy a taste of the local cuisines and visit Victoria Falls, the largest waterfall in the world.

Besides getting to know the countries, participants will also get to know the people, immerse themselves deeply in their cultures and tradition. They will experience aspects such as sustainability initiatives, as well as animal and nature conservation on site. Aspects that have convinced the WWF and the German development bank KfW to support the Kaza nature reserve.
 

The Goodyear Wrangler DuraTrac is developed to cope with the toughest terrains, including deep sandy slopes, sandy tracks, thorny savannah bushes and overgrown gravel roads, all of which the participants will encounter during their adventures. For the off-road parts, drivers can benefit from Goodyear’s TractiveGroove Technology, which enhances traction on mud. The Wrangler DuraTrac tires are also designed to overcome curb-like heights, rapidly evacuate gravel, dirt and mud and automatically improve the vehicle’s traction and lateral stability, while reducing road noise.
 

“We are thrilled to provide our Wrangler DuraTrac tires for the Land Rover Experience Tour”, said Mike Rytokoski, Chief Marketing Officer Europe at Goodyear. “It shows once more that when Land Rover wants to push their vehicles to the limit, they use Goodyear tires.”
 

Christian Löer, Marketing & PR Director from Jaguar Land Rover Germany: “Our relationship with Goodyear spans many decades, back when their tires were fitted to the first Range Rover. It continues today with the development of next-generation tires for our newest vehicles such as the new Land Rover Defender. It goes without saying that we are excited to have Goodyear equip our Land Rover Discovery vehicles on this tour.”

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About Goodyear

Goodyear is one of the world's largest tire companies. It employs around 64,000 people and manufactures its products in 47 facilities in 21 countries around the world. Its two Innovation Centers in Akron, Ohio, and Colmar-Berg, Luxembourg, strive to develop state-of-the-art products and services that set the technology and performance standard for the industry.

For more information about Goodyear and its products, go to www.goodyear.com/corporate.For additional pictures, visit the online newsroom: http://news.goodyear.eu.

You can also follow us on Twitter @Goodyearpress and join our ThinkGoodMobility group on LinkedIn.

 

About Jaguar Land Rover

Jaguar Land Rover, with its two iconic brands Jaguar and Land Rover, is the largest car manufacturer in the UK. Land Rover is the world's leading manufacturer of premium all-wheel drive vehicles and Jaguar is one of the world's leading luxury sports sedan and sports car brands.

Our mission is to deliver groundbreaking vehicles that offer our customers experiences they will love for life. Our products are in demand around the world. In 2018 Jaguar Land Rover sold 592,708 vehicles in 128 countries.

The company secures nearly 260,000 jobs at dealerships, suppliers and local companies. At its heart, we are a British company with two major design and development sites, three production sites and an engine center in the UK. We also have plants in China, Brazil, India, Austria and Slovakia.

From 2020, all new Jaguar and Land Rover models will have an electric option, giving our customers more choice. We will introduce a portfolio of electrified models across our entire product range, all-electric, plug-in and mild hybrid, as well as with the latest diesel and petrol engines.