Experience the latest in tire innovations with Goodyear at Mobility Live ME ’25

Goodyear is proud to announce its participation as a Silver Sponsor at this year’s Mobility Live ME ’25, set to take place from June 24th – 25th at the Dubai World Trade Center. The premier tire company will present its proactive technology-led solutions and latest tires, underscoring a commitment to leading advancements in the automotive industry.

During the event, Goodyear will showcase its state-of-the-art product lineup aimed at enhancing fleet operations and promoting sustainable urban mobility during the forum. Highlights at Goodyear's stand (M29, Hall 8) include:

• Goodyear Checkpoint: An innovative solution for monitoring tire health, ensuring vehicles operate with optimum efficiency.
• Goodyear Drivepoint: Designed for easy tire condition monitoring, enhancing vehicle safety and performance.
• Goodyear Tire-Optix: A digital tool providing real-time tire diagnostics, assisting in preventive maintenance and minimizing downtime.
• Goodyear TPMS (Tire Pressure Monitoring System): Designed to deliver up-to-the-minute information about the condition of a fleet’s tires, the Goodyear TPMS helps fleet managers make timely and appropriate decisions and plan maintenance efficiently.

Moreover, visitors to the Goodyear stand this year will have to opportunity to get up close and personal with the latest tire innovation, the KMAX S EXTREME GEN2. Customized for challenging weather conditions in the region, the KMAX S EXTTREME GEN 2 is yet another testament to Goodyear’s dedication to delivering cutting-edge technology and durability for our fleet customers in the region.

Saban Gungor, General Manager, Sales Replacement, Middle East & Africa, Goodyear, remarked on the company's participation, stating, “We are proud of our continued collaboration with different regional mobility stakeholders for the continued business growth in the UAE for the past 40 years.” He further elaborated, “Goodyear is a trusted mobility partner to fleets in the region, equipping them with technologically advanced tires tailored for the unique regional weather conditions. Our participation in Mobility Live again this year exemplifies our commitment to expanding our role as the preferred mobility partner for fleets on their digitalization journey for durable and safe transportation.”