Sava expands its SUV winter tire range with the brand new Eskimo SUV 2
Brussels, May 2017 – Sava is pleased to announce the launch of the Eskimo SUV 2, the latest product in its range of SUV winter tires. The Sava Eskimo SUV 2 is a high-performance SUV winter tire that provides excellent control on snow and ice. With the launch of the new tire, Sava is responding to the growing popularity of SUVs. The Sports Utility Vehicle tire segment has been growing, from an 8% share for the SUV-segment in 2012 to 10% in 2016.
The Eskimo SUV 2 is specifically designed to provide exceptional snow handling and optimized braking for SUVs, offering peace of mind for Europe’s harsher winters. With five tire sizes available, the tire guarantees high market coverage with low complexity. The European quality brand comes at a price that is friendly to a consumer’s wallet.
Features and Benefits
The Athletic Rib Design offers an improved steering capability. Simultaneously, the optimized shape of the central rib reduces noise on dry roads, without compromising on weather traction in winter conditions.
The Multi-Radius Tire Contour generates a long and wide footprint, resulting in even pressure distribution between the tire and the road. This ensures better control and provides a large contact patch on ice-covered roads.
The solid blocks of the Sava Eskimo SUV 2 are optimized for SUVs, and allow for exceptional snow handling and braking. These blocks allow for stronger edges, which enhances force transmission on snow-covered roads.
The circumferential grooves are optimally positioned to absorb and disperse water from the tread quickly, resulting in excellent grip on wet roads.
The Eskimo SUV 2 is available in 5 sizes:
|Available as of May 1st 2017||Popular fitments (including but not limited to)|
|235/65R17 108 H XL||Toyota RAV4, Suzuki Grand Vitara,|
Fiat Freemont, Subaru Outback, Nissan X-trail
|255/55R18 109 H XL||VW Touareg|
|235/60R18 107 H XL||LR Discovery, VW Touareg|
|235/55R17 103 H XL||VW Tiguan, Audi Q3|
|225/65R17 106 H XL||Fiat Freemont, Audi Q5, Toyota RAV4|
 Source: ETRMA - EMEA Industry Tire Sales from 2012 to 2016, by Vehicle Segment
About Sava Tires
Sava is a leading brand in Goodyear's product portfolio and is one of the best-known tire brands in Central and Southeast Europe. The brand originates from Slovenia, where Goodyear has a large manufacturing facility, and offers a wide range of commercial vehicle and passenger car tires. Sava tires are sold throughout Europe and exported to other parts of the world. When buying Sava-branded tires, customers acquire European quality products driven by Goodyear technology.
For more information on Sava Tires, visit www.sava-tires.com.
Jeroen RigoleDirector Brand PR & Event EMEABelgiumjeroen_rigole@goodyear.com+32 (0) 2 713 19 78