At Goodyear, we continuously innovate to create a better future and aim to meet the highest standards in road safety and sustainability for now and in the future.
Our innovation efforts are focused on making tires more environmentally friendly—in our materials, in performance, and in the manufacturing process. In this video we look into opportunities to help reduce the tire industry’s use of petroleum-derived products and also enhance the tire performance with innovative and renewable material solutions.
Interview, tire development footage, renewable materials footage
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