Goodyear’s Eagle F1 Asymmetric 3 chosen as Spain’s “Tire of the Year 2016”
A panel of judges, assembled by Spanish magazine Neumáticos y Mecánica Rápida, named the Goodyear Eagle F1 Asymmetric 3 “Tire of the Year”
The 17th annual Tire of the Year Awards, organized by Neumáticos y Mecánica Rápida, crowned Goodyear’s Eagle F1 Asymmetric 3 as Spain’s ‘Tire of the Year’ in the Passenger Car category, one the most competitive segments with a total of twelve candidates.
The Tire of the Year Award is a well-established event in the industry, with distributors, readers, and automotive press voting for the most outstanding tires. The award recognizes Goodyear’s efforts in developing the Eagle F1 summer tire range and providing drivers with an excellent braking performance, response, and handling in both dry and wet conditions.
“This award stimulates us to keep delivering high-quality products in an ever-evolving market. The judges from Neumáticos y Mecánica Rápida praised the Eagle F1 Asymmetric 3 for its excellent results in the braking test, one of the consumers’ key requirements, and especially important for drivers of high performance cars”, said Martijn de Jonge, Brand Director Consumer EMEA.
With this, the Eagle F1 Asymmetric 3 follows in the footsteps of the Eagle F1 Asymmetric 2 and Eagle F1 Asymmetric, which received the same award in 2011 and 2008 respectively. But the Eagle F1 wasn’t Goodyear’s only tire range to be recognized as Tire of the Year. Other recent awards include the Goodyear EfficientGrip Performance (2014) and the Goodyear EfficientGrip SUV (2012). Also, Goodyear’s FUELMAX truck tire reached the first place of the podium in the Commercial Vehicles category last year.
PRESS RELEASE DOWNLOAD
Jeroen RigoleDirector Brand PR & Event EMEABelgiumjeroen_rigole@goodyear.com+32 (0) 2 713 19 78